Generate compelling YouTube end screen call-to-action scripts — enter your channel name, video topic and goal to get a ready-to-use end screen CTA script with subscribe, watch next and like prompts.
Enter your channel name, the topic of the current video, your primary goal (subscribers, watch time, or sales) and the type of video you are making (tutorial, review, vlog, etc.).
Select from multiple end screen styles — energetic, professional, conversational or story-based. Each generates a different tone and approach while achieving the same goal.
Click Copy Script to get your end screen voiceover. Record it in the last 20 seconds of your video. Combine with YouTube\ end screen element feature to add clickable subscribe buttons and video cards.
A YouTube end screen is an interactive overlay that appears in the last 5-20 seconds of a video, containing clickable elements: subscribe button, links to other videos or playlists, links to external websites (for eligible channels) and channel promotion. End screens are added in YouTube Studio after upload and are one of the most effective tools for growing subscribers and increasing watch time.
YouTube end screens must be between 5 and 20 seconds long. Most creators use 15-20 seconds to give viewers time to read and click elements. The end screen overlay appears automatically during this period. Your verbal CTA (the voiceover) should start about 20-25 seconds before the video ends to transition smoothly into the end screen section.
An effective end screen CTA includes: a thank you (brief), a subscribe prompt with a reason (subscribe so you never miss X), a next video recommendation (if you enjoyed this, watch X next — it covers Y), and occasionally a like request. Keep it under 20 seconds. Avoid reading the end screen elements — your voiceover should complement the visuals, not repeat what is on screen.
Yes — end screens with a verbal subscribe CTA consistently outperform videos that end without a prompt. Viewers who watch to the end of your video are highly engaged and more likely to subscribe when asked. Research by creators suggests that videos with end screen CTAs can see 10-30% more subscriber conversions compared to videos without a clear call to action.
YouTube allows up to 4 end screen elements. The most effective combination depends on your goal: for subscriber growth use subscribe button + recent upload + best for viewer video; for watch time use 2 video recommendations + subscribe button; for playlist promotion use a playlist link + subscribe button. Always include a subscribe element — it is the single most valuable end screen element.
Begin your verbal transition to the end screen about 20-25 seconds before the video ends. Structure it as: main content conclusion (summary or key takeaway), soft transition (talking about related content), verbal CTA (subscribe + watch next prompt), then silence or music for the final 15 seconds while viewers interact with end screen elements. Avoid a hard cut from content to CTA — it feels abrupt.
In YouTube Studio: open the video editor for your uploaded video, click the End screen tab, drag and drop elements onto the video timeline (must be last 5-20 seconds), choose element types (subscribe, video, playlist, link, channel), position them on the video canvas, set the duration, save and publish. You can also use templates to quickly apply standard end screen layouts.
Cards are interactive notifications that appear as a small icon during any part of the video — viewers click to expand them. They are used to link to related videos, playlists, polls or merchandise mid-video. End screens only appear in the final 5-20 seconds and are larger, more prominent clickable elements. Cards drive mid-video engagement; end screens capture viewers at peak engagement as they finish watching.